Now that the Red Sox have won the World Series, it's time for one furniture store to start shelling out a hell of a lot of cash.Jordan's Furniture, which is based in New England and may have the most boring commercials in the region, ran a promotion back in March and April: buy any sofa, dining room table, bed or mattress, and if the Red Sox win the World Series, you'll be completely refunded. Uh oh.
Apparently there were just below 30,000 orders taken during the promotion, so a lot of people will be getting a lot of money back.
If each order was just $500 — a pretty conservative estimate — then Jordan's might end up giving away more than $15 million. But most people bought more than one item. Apparently one customer could get $40,000 back after they furnished their whole house.
Jordan's — like most companies that run such promotions — had taken out prize indemnification insurance, which covers the payouts. So regrettably they aren't going bankrupt. But estimates are that they spent at least $4.5 million on insurance, so at least there's that.
So just in case you weren't already pissed off enough at Red Sox Nation, now you've got this to add some fuel to the fire.
-WCK
3 comments:
Rumor has it Dice-K got a sweet deal on a king-sized mattress.
That's a really dumb promotion. If it was a furniture store in Tampa, that's different.
My roommate knows the owners. He says they are great people and have a sweet apartment. I think they'll be ok.
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